Jen and Jesse talk with William Daroff, senior vice president for public policy and director of the Washington office of the Jewish Federations of North America, about how to discuss Israel, anti-Semitism and other hot-button issues on Twitter and Facebook.

Daroff, a social networking pioneer and evangelist, has twice been named by the Jewish Telegraphic Agency as being among the top five most influential Jewish Twitterers in the world, and was named by the National Jewish Outreach Program as one of the top 10 Jewish influencers in social media. Follow him @Daroff.