An artist making a mosaic uses shards of pottery or tile, carefully placing each piece until it comes together as a beautiful whole. It takes precision and creativity to make it work. Senior Vice President of Marketing Robin Kahn brings this same inspiration and analytical skill set both to the mosaics she makes and to her new position here at JF&CS.
“A mosaic is a puzzle – it’s problem solving and creative – putting pieces together,” said Robin. “What I like most about marketing is that it’s strategic, creative, and analytical. I can use both parts of my brain. I can see the big picture but look at data to determine success and failure and refocus accordingly. It’s fun too.”
Robin, who lives with her husband in Newton and has a daughter in college and a son in high school, joined JF&CS in July 2012. She has twenty years of strategic marketing and consulting experience helping companies such as Fidelity, Accenture, and IBM improve their customer focus. Prior to JF&CS, she was an independent consultant in market research and customer strategy. It was during this time that she worked for a nonprofit and became interested in using her for-profit experience to do something valuable for the community.
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