Who am I?

My name is Esther Sebbag. After baking challah for my family and friends for nearly 20 years (and many compliments), I’ve ventured to start my own home-based challah business.

Why am I?

As a busy mother of four, I needed that “stay at home” occupation. I also feel that a delicious, hot, homemade challah can make all the difference to your Shabbat table, and I want to share that with you! I enjoy the magic of baking and I love making people happy.

But wait.

There’s also chocolate babka. And cookies. All homemade!

My business is kosher certified by Rabbi Aaron Hamaoui of New England Kashrus LeMehadrin.

You can pick up at my home in Brighton or request a delivery in or around Boston for $10.


  • Fluffy and Yummy Egg Challah (braided challah with a hint of honey): 2 for $12
  • Melt-in-Your-Mouth Water Challah (breakaway round challah with a crunchy bottom crust): 2 for $12
  • Chocolate Dream Babka (oozing chocolate babka topped with streusel): $9 each

Call/text today to pre-order: 781-434-9848